MetroPCS - UFC TV Campaign
We were tasked with creating a TV campaign to support MetroPCS's UFC sponsorship, which is all about bringing fans #CloserThanEver to their favorite fighters. So much so, that they become part of the family.

Agency: Richards/Lerma
Executive Creative Director: Aldo Quevedo
Creative Director: Rodrigo Maycotte
Art Director: Lucho Sanchez.
Copywriter: Carlos Castro, Steve Grimes.

Screen Caps
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